Vitamasques: K-Beauty Brand Masks Review Part 1

Hello! Today I’m going to review the Vitamasques masks that I got in my lovely batch that I told you about in my previous Vitamasques post.

I have really dived in with these reviews on each individual mask so I decided to break this post into two parts so you could easily access whichever mask you are interested about.

I really hope you like it and enjoy the read!

 

Citrine Face Mask

This was the first mask of the pack I used, since I was pretty excited with all the combination therapy claims, and also because I’m naturally drawn to minerals and colors so I was very curious about this one.

The fabric was different of the ones that had tried before, which were either soft and dense or like a more paper consistency, but this one was fibrous and soft at the same time. I did enjoy the smell and the application was really easy as it stayed on with no sliding or problems whatsoever. When I applied it, there was a lot of remaining serum on the packaging, which I like to use in my neck, hands etc.

After about 20 minutes I removed it, and most of the essence was absorbed into my skin. While other masks still are very damp when you retire them and others tend to dry up faster than they should, these worked perfectly in the prescribed time and the sheet mask was dry but not excessively when I retired it. While I was using it, it stung a little bit on my face, but my skin could have been sensitized due to the use of acids lately on my routine. Anyway it was bearable, just a little bit.

My skin looked brighter and felt great and revitalized, not much as hydrated and soft as evened up and energized. Would definitely want to try the other ones in the gemstones line to see the different effects they can achieve, so I’ll be really looking forward to get more of these.

Black Gold Mask

The next day I picked this mask because I’m always curious about products with gold in it (right as I write I’m spotting a gold speck in my left hand because I just used this one), and purifying masks have been my favorite for a long long time, though I now prefer brightening ones.

The mask fitted perfectly and was less soft than the first one and with more of a wipe consistence, fibrous and thin, with little gold specks all over it. The smell was pleasant though not very special for me, and I used the remaining essence on my neck and hands like always.

Charcoal masks have always been one of my most used ones, along with other charcoal products, since I have dealt with problematic skin and blemishes for the longest time, though that era seem to be over. Being accustomed to this ingredient, I knew it could be a little harsh on my skin but the mask didn’t feel uncomfortable at any time, though it was a little bit itchy, like the last one, in my driest areas like around the mouth.

After the initial occasional stinginess, the mask felt super fresh and relaxing while I had it on. I really felt in the mood of just enjoying the self care moment and peacefully wait til the alarm went off instead of keeping fiddling around with my computer.

In fact, I was so relaxed with this one that tried a technique that I had been looking to try for a while, and that is using a face roller over the sheet mask. I still need to investigate more about face rollers and maybe put up an article about those because they seem really interesting to me and I recently got my first one, an obsidian one from Fourth Ray Beauty. The more I rolled and the more I left the mask on, the more refreshing and amazing it felt on the skin, till I finally stopped and retired it. My skin felt cool and fresh and looked brighter than before using the mask

I have to say that my opinion on this one improved a lot after my first impression, which was good, but I grew to absolutely love its refreshing effect and the rolling experience! One very special mask to definitely try.

Multivitamin Sheet Mask

This one really caught my attention the day I chose to use it because with the spring starting and all, and though I always wear sunscreen, I had a little sunburn situation going on and my skin was really dry around the mouth. All in all I wanted a more nourishing/hydrating mask rather than a purifying one to let my skin recover a bit from the dehydration, so this mask seemed perfect with all the vitamins and nourishing power. It also claimed to have a brightening power which I’m always up for so I went ahead and picked it.

This one also had a lot of left over essence which I could use all over my neck, arms and hands, and it gave a very refreshing sensation from the beginning, kind of similar to the one I had at the end with the Black Gold mask, but this time there was no tingling or stinging.

I have to say that the face roller technique improved the mask experience immensely so this time I reached for it as soon as I was settled with the mask. I like to think that I make the most of the mask this way, since it is supposed to improve absorption of skin care products, and also the relaxing effect is boosted by the cooling quality of the mask so it was perfect. I think that from now on I’ll use my face roller on any mask that allows it!

When I removed the mask my skin felt really nice and comfortable, and it definitely added a beautiful glow to it!

Cosmic Pink Ruby Glitter Peel Off Mask

I picked this one as the first mask for a Friday Night skin care intensive. I was really curious about it because I had been hearing about and seeing glitter masks everywhere but I hadn’t had the opportunity to try one yet. I also had a Purifying one in my set, but since the good weather started my skin has turned a little more dry than usually, probably because of the action of the sun, so I picked this one since it claimed to be revitalizing. I usually prefer sheet masks to peel off ones, so I decided to leave the best for the end and use this one first and then end up the session with a sheet one.

I was advised to only use it in my T-zone because it could be a little painful to remove from the areas with peach fuzz and so I did, because I generally tend to have that kind of problems with peel off masks.

It had a really nice and fruity smell, and it was very refreshing when applied. I was afraid all the refreshment will turn into irritation, since I had just used a peeling cleanser before using the mask and I was scared that my skin might be too sensitive, but it didn’t. The refreshing sensation lasted as the mask dried and it did feel quite revitalizing indeed! I even felt more active and awake though it was late at night, nothing exaggerated but all the refreshment and nice fruity scent took my drowsiness away. I enjoyed the moment and left it on till it dried completely.

It was actually pretty difficult and a little painful to remove, but that has happened to me with every peel of mask that I have ever tried and I had already prepared myself to it so it wasn’t too annoying. My skin was all red when I finally took it all off but not in a bad and irritated way actually, more of that intense natural blush glow that you get when you have a fever. I would recommend using this before another more hydrating and deeply nourishing mask as I did, because your skin is left a little bit upset (though not upset looking) after the removal process and the sensation of a sheet mask after that doesn’t have a price!

Jeju Green Tea Mask

I had this one ready to use right after the Cosmic Glitter Pink one and I have to say that I couldn’t have made a better choice. I generally love green tea masks so I had been saving this one for I day that my skin really needed some love, and still it surprised me so much in a positive way.

The sheet was really soft and the essence had a texture that I really loved, kind of similar to real essence ampules and serums from Korean Beauty cosmetics. Usually the essence that sheet masks have tend to be a little too on the messy side for me, much more viscose than what I would wish for. But with this one it wasn’t the case, the mask was a delight to apply and after the peel off mask my skin felt instantly calmed and quenched. The left over essence on the package was a pleasure to use since it absorbed really quickly and had a very light weight but deeply hydrating formula.

Having it on was such a nice experience, my skin felt so so revitalized and cooled down since the moment I applied it, it was the perfect way to end my skin care intensive session.

I obviously had to use my face roller on it, but I waited for a bit so it had time to act on its own and when I felt like the main impact had already passed, I took out my roller and rolled and rolled over it while I finished watching a movie. I had had a very busy week so I hadn’t had time to use my face roller since the last time I used a sheet mask, so my face felt absolutely amazing while rolling over this mask. I know that I have said it quite a few times already but I highly encourage you to try and use a face roller over your favorite sheet masks since it is such an amazing experience and I think it really boosts the effect of the masks, and also it is as relaxing as ant other kind of massage – I’m always in pain so I’m a massage addict myself.

When I removed the mask my skin felt so amazing that I thought it just needed some oil to seal in the goodness (I picked argan oil in this occasion) and I could already get on my bed. Probably it was the combination of the hard to remove but effective peel off mask and the soothing properties of this one, but my skin felt perfectly smooth as I applied the oil, with zero roughness, impurities or dry patches. This was probably the most amazing my skin texture has been after a mask session! Will definitely use this one again.

 

And that is all!
I will be back very soon with the second part of this post where I review the remaining masks of the set and where I’ll also be giving some final thoughs and conclussions about them and the use of sheet masks or masks in general as a part of a self care routine.
I really hope you enjoyed it!
Lots of love.

Vitamasques: K-Beauty Brand and Products First Impressions

Hello everyone!
Today I bring you my first impressions about the English K-Beauty brand Vitamasques and a little bit of my opinion on skin care and how following a routine benefits both the physical condition of the skin and our mental well being.

The K-Beauty Philosophy

As I talked about in my last article, K-Beauty is all about enjoying the moment and making the most of your skin care routine. Skin care turns into the art of self care, where every second your spend going through your routine is a second you have for achieving inner peace and enjoy a pause away from the modern world.

I’m very happy to see that Western society is slowly taking these values as an example, and luckily now you can find European or American brands that are following the K-Beauty trend, and not only regarding the cute packaging and marketing. These brands are also encouraging the well being of their costumers, inspiring them to take this ‘self care’ routine seriously and offering products that allow them to sink into this routine in a conscious and motivational way.

I recently discovered the British brand Vitamasques, which is one of the above mentioned. Their products, which are mainly masks of diverse types, are designed following the lines of K-Beauty, not only regarding ingredients and packaging but also giving a lot of importance to that self care philosophy.
I have had the luck to be able to try this brand first hand and I want to share this little journey with you, so I’ll talk about my first impressions on the brand and products first and then I will try each one of them in a ‘skin care’ intensive when I will use one product per day and review all of them in another article, where I’ll give you my full opinion on the whole experience and the brand too, along with some conclusions on the importance and benefits of taking up the habit or transforming your skin care routine in an actual self care routine.

Vitamasques: The brand

Before my impressions I will let you know what Vitamasques has to say about itself as in their ‘About Us‘ section in their website:

“We’re a Korean-British brand pioneering affordable but effective skincare to the west. With our impeccable standards of production & design, we’re dedicated to ensuring our products are free-from as many things as possible, such as animal cruelty, parabens, mineral oils and sulphates.

We make our products with the latest innovations and technology straight from South Korea, with an emphasize of quality above all else. 

Our no.1 priority is making sure our customers skin care is easy to use and affordable, while remaining effective. 

The team is always pushing new formulations that are focused on getting rid of ‘negative’ ingredients and practices such as parabens, mineral oils, sulphates and animal cruelty . We’re also trying to make more products Vegan friendly too!”

I must say that besides being a shop, I find the Vitamasques website quite interesting and entertaining. You can clearly feel their passion for their brand and for what they offer. They have a ‘Skin Journal‘ section where articles about skin care and such can be found. For me, researching about what is good for your own skin is a very important step of taking up the K-Beauty philosophy, since each individual has their own necessities. Therefore, I’m always up for reading about skin care journeys, advice, reviews and what not, so having this section in their website is definitely a very positive point for me.

Also, they have another section called ‘Mask Finder‘ where they guide you through their products depending on what your skin concerns are and what you are looking for in a mask. Besides that, you can check out all of their products and recommendations in their shop section.

All in all the brand gives me a really positive vibe. As I have said before, the passion they have for K-Beauty is really noticeable and each product is designed with the greatest love. They want you enjoy using them as much as they did coming up with it and I think that’s simply great. Not many brands actually care about their costumers that much, and Vitamasques is definitely one of those.

It’s one of those brands that you feel good about supporting them, and that makes you rely on their products as much as in their passion.

Also mention that they have a physical store in London (you can find their exact location in their website), which I really wish I could visit, and that they have also a Youtube channel with tutorials, reviews and all kinds of useful and fun videos, along with other social media such a Instagram, Twitter and Facebook.

Masks Package: The products

I got a totally fantastic package where I could find a little bit of everything from the brand. It included a total of nine products, with sheet masks, sleep in masks, eye patches and much more among them, along with a super cute panda headband to make sure your hair is kept out of the way while you submerge yourself in the sacred time of the skin care routine.

Vitamasques DeathlessVogue

I will now show you each one of the Vitamasques products, using images and information  directly from their website so you can read the back of each one properly and know everything about them in case you are curious!

  • Citrine Face Mask


    Feeling down? Mindfulness not quite cutting it? Take time out for yourself and chill the heck out with this 4-in-1 Yuzu and Calendula mask. Gemstone + Aromatherapy + Skincare + Colour = 😊

    This yellow coloured mask contains Citrine stone extract and citrus essential oil to help you to uplift your mood, at the same time the yellow plant extracts such as Yuzu, Evening Primrose and Calendula help to nourish your skin.

    The Gemstone collection is also completely Free of Mineral Oil, Phthalates & Sulphates, Animal Cruelty and Vegan-Friendly.

  • Avocado Sleep In Mask


    It’s the Avocado golden age – smoothies, salads and even in beauty. Why? it can nourish, moisturise, relieve inflammation, prevent and assist in healing acne and give skin a much-needed lift and firm. 

    Our sleep masks are super luxurious and super easy. Just combine the mixture, apply to a cleansed face, pat into face and neck and sleep (easy, right)? No need to rinse!

    Wake up the right way, on both good sides of your face.

    Perfect for sharing between yourself and a friend, or store the excess in your fridge for another session.

     

  • Black Gold Mask


    This ultra-thin mask is made from two of our loves: Charcoal and gold!

    This mask is going to banish excess oil and tighten pores whilst detoxifying and getting rid of any nasties that you’ve come in contact with during the day. Perfect for if you live in a polluted city or have concerns about large pores or an oily t-zone.

    Vegan friendly and super luxe, we really think we’re on to a winner here.

     

  • Cosmic Blue Glitter Peel Off Mask


    Are you after some cheap thrills and cosmic peels? We gotchu’ – made with Hyaluronic acid, Sapphire and Bamboo powder with rice bran extract to help hydrate and purify the skin.

    Peel to reveal hydrated and purified skin, revitalising your complexion. Also, glitter. Lots, and lots of glitter… you’ll never feel so a-peel-in.

     

  • Cosmic Pink Ruby Glitter Peel Off Mask


    Are you after some cheap thrills and cosmic peels? We gotchu’ – infused with ruby &  diamond powder plus rosehip oil to revitalise dull and tired skin.

    Peel to reveal energised and firmer skin, revitalising your complexion. Also, glitter. Lots, and lots of glitter… you’ll never feel so a-peel-in.

     

  • Kiwi Slice Eye Mask

    Vitamasques DeathlessVogue (2 1)
    A convenient and luxurious soothing therapy for your tired eyes and face, they provide a cooling sensation and a natural aroma of freshly cut kiwi slices. 

    Its a simple no fuss, fun way to feel pampered. Just cut/tear open and place the aromatic kiwi fruit slices on your face, neck and eyes to instantly combat fatigue. Feel recharged for any occasion.

    • Made with real kiwi extract! 
    • Eight re-energising face pads
    • These mini slice masks are perfect for your eyes, face and neck.
    • Re-sealable pouch
    • Made in South Korea.
  • Multivitamin Sheet Mask


    Go straight to plan B. We’re obsessed with this multivitamin mask, packed full of B vitamins to soothe, hydrate and nourish your skin. This ultra-thin mask is perfect for daily use, a great balance of everything you need.

    Leaves your skin feeling extra soft with no nasty tacky residue. 

    Suitable for all skin types, this product is formulated to give your thirsty skin all it needs for some serious get up and glow!

     

  • Jeju Green Tea Sheet Face Mask

    Vitamasques DeathlessVogue (7)
    A deeply hydrating face mask infused with Jeju Green Tea extracts to cleanse, moisturise and clear skin.

    The green tea harvested on Jeju Island is rich in amino acids and minerals to keep skin moist and hydrated. The unique and gentle formula is designed to sink deeply into the skin leaving it juicy and supple.

    Use this mask for a little tender loving care for your skin.

     

  • Bamboo Charcoal Sheet Face Mask

    Vitamasques DeathlessVogue (8)
    Looking to do a cleanse and detox? Yes? Perfect! You’re looking in the right place, Charcoal is the purifier of choice for the last 10 years in beauty.

    It covers some essential skin care steps such as purification and cleansing so all the icky build-up and dirt is cleared away, tightens the pores again to stop that horrible stuff from getting back in there and removes oil so you don’t get excessive breakouts.

    We recommend using this mask during a detox week, to help draw out any impurities which you can then reduce and keep your skin squeaky clean and clear with your normal detox routine.

 

And that is all!
I’m pretty impressed with the variety of the package and the masks couldn’t have made a better first impression on me.
Most of them are from types that I’ve been wanting to try since forever, for example the glitter peel-off ones, the eye patches, the sleep in mask, and of course the one that has me more intrigued and excited is the Citrine one, which is supposed to combine aroma therapy, gemstone therapy, colour therapy and skin therapy.
The selection of masks as I’ve said is quite impressive and the customer care is great. They really manage to make you feel that you have put your skin’s health into good hands and that they take the subject as seriously as you, and with the same amount of love!

I can’t wait to start using them, I will be reviewing each one of them as I use them in my notes and when I’m done with the whole package I’ll post another article with all the reviews and my final impressions and conclusions.

I’m so excited to begin this journey into improving my self care routine through a more deep, conscious and kinder skin care routine and I’m very happy to do it by the hand of such an awesome brand as Vitamasques.

Will be back soon with those reviews so stay tuned for more!
Thank for reading and lots of love!

 

 

The Year Korea Kicked In: A Reflection on Korean Beauty

Today I bring you a quite different post.
Since I finally got into Korean beauty, I’ve been thinking a lot about the cosmetics and beauty industry and how it is perceived and used in society differently in the western and eastern cultures. So I wanted to share a few thoughts on it in this post, which is more on the reflection side than in the practical side.

Anyway, fear not, because I have an article about the Versace Fall 18 Fashion Show and a Sephora Haul coming soon for those of you who like a little more action!

And now let’s get into the subject.

KOREAN BEAUTY DEATHLESS VOGUE 1

In a world and society dominated by media and social interactions, everything has been accelerated and made fit for consumption till the point that human beings are being literally objectified as one more product to keep the wheel of capitalism turning.

Beauty, in what we know as the first world, has left their complicated and rigid beauty standards to become directly one more packaging made of plastic that is sold to us through all our senses in everyday life, and we have to take and wear if we want to be a part of that fabulous and dazzling constellation that is the system. While minorities and collectives are fighting more than ever for the acceptance of every culture, appearance, mental disposition, sexual preference, nationality, identity and everything else, the media is responding in an way as extreme as they could have fought back. Humans, and therefore beauty, is no longer a product of nature but of the human race itself, and like always, those who have the money also have the power.

What I mean by all this is that cosmetics procedures, surgeries and looking all the same is ‘trending’ (kind of wishing that turning humans into dolls could never be a trend) more than ever. Surgery has always been there and has always been kind of addictive to those who submitted themselves to it, but now, the fever is as high as ever and we all know what the goal of every average woman (that fits into the profile of beauty standards victim and has the money to become one) is: to look as plasticky as they can till it no longer even feels right or healthy.
For me, I must say that it is really disheartening to see interesting (and not interesting) women reach the fame (or wanting to reach it) just to start filling their lips and faces just to make makeup look better.
Makeup is no longer used to enhance features, but features are ‘enhanced’ (or say better destroyed) to glorify makeup. High cheekbones to make that highlighter pop, lips filled like a balloon so liquid lipsticks appear smooth as they can, pointy noses to match those highlighted cheekbones, high and pointy eyebrows that are later filled and fixed, and spacious eyelids to show off those cut creased looks that advertise eye shadow palettes more than a billboard.

You may think it sounds too harsh but it’s just how reality is, though it is sad.

In the middle of all this western capitalist madness, I realized that Korean beauty has become such a kind and ‘viral’ trend to follow for one reason: it takes people back to thinking that their natural beauty should be treasured and taken care of instead of erasing it to implement a new one in place of the one they were born with.

KOREAN BEAUTY DEATHLESS VOGUE 2

Korean beauty has that ritualistic nature that soothes our souls while also being part of the consumerism industry (it would be naive not to think so). What I mean is that this kind of industry is the nicer side of a coin that we are bored to try to resemble.

Faces and features are not used in Korean beauty to make the most of products, but on the other hand, products are used to preserve and take care of those, surely also in a highly addictive way that will also imply its own risks and that probably will end in cosmetic procedures too, but at least the philosophy is different. And I think that it has have such a tremendous success precisely because we are tired of the stress and the pressure of western trends. It is an industry too, of course, but one that changes the game we have been playing for so long.

Korean Beauty takes back that traditional feature of beauty where it was a ritual one followed to feel and look better. While in western beauty standards the individual no longer matters and three hours of hair, makeup and choosing outfits leave you feeling equally or more empty than before, Korean beauty uses that calmness that we are so desperate for to build their way to success. And if I have to choose, as many people have thought too, I prefer to give my time and my money to an industry that at least take the time to make it look (or to really do) like they care about the health and well being of each person.
What I mean is, if they make it look that way that well, I highly prefer it to what western industry is expecting from me.

Just in case there is some people that haven’t taken a look into what the Korean beauty madness is about, it is all about looking healthy, young, and preserving that health and youth as much as you can. The main concern is not makeup (though of course there is a use of it) but skin care, and self care in general since that ritual side of beauty is highly exploited in it. And it is a good exploitation, I mean, in beauty industry you are always going to find strict standards that are not really looking after your well being but after their benefits, but if I have to choose between the philosophy of glorifying makeup and silicone and fake nails and wigs and fake lashes and fake everything, and the one of spending more and more time taking care of myself in an endless routine of skin care products, I will surely choose the second one.

KOREAN BEAUTY DEATHLESS VOGUE 3

Industries are never kind, but I think that the success of Korean beauty in the western society as well, is based on that people have finally found a trend in which they feel good about themselves and where they can finally rest of trying to look completely different that themselves. An endless skin care routine at least allows you to take that time for yourself and think and enjoy the moment freely, without worrying about the end result, because it is probably going to be going to bed and have a good night sleep, not having to worry about looking perfectly fake for whatever hours you have to face social interactions as it is in the western world.

I think that this is mainly what I wanted to share, though I could sure go on writing about it for much longer, but my conclusion is:
Korean beauty and Asian beauty trends in general have succeeded so much, and I foresee an even greater success, in the western society because they are an escape from the beauty standards of the western industry that we are so tired to try to fit it. They are a change. They allow us time to breathe and reconnect with ourselves. And sure they are an industry too, and as it is happening already, one that western society will swallow and turn into a money making machine for their own benefit too, but at least their philosophy was different. At least, allow me to think even if it’s too innocent an idea, they intentions were good. And probably nothing is going to make me think that the intentions behind lip fillers were good too.

And that’s why this past year, it finally kicked in for me too, probably because it was also the time that even I needed to escape, and I finally gave into the Korean beauty trend because, opposite of what we are accustomed to, it felt right.

I hope this served both as a reflection and as an introduction for the Korean beauty posts to come from this point on, and, also I hope, for a greater concern in general about self care.

For a New Year when we matter more than what is meant to embellish us.

Thank you for reading and see you soon!