Elvive Low Shampoo has arrived in the best moment for our hair!
With the holidays so near our manes have to face the damage of the brushing and the heat of party season. The hottest way to protect it are the new washing creams, the new hair trend that you need to try.
Low shampoos are a softer, and more respectful with our hair, alternative to traditional shampoos. With their base without sulfates, they cleanse without drying, and their cream properties with oils strengthen and nourish our tresses. Their moisturizing power is great and they are meant for dry and damaged hair.
Sulfates are a chemicals generally added to cleansing products to maximize their power. In many cases this is a blessing since we can take advantage of this but in others it can be a little too harsh. Fragile hair, which need a rest after being periodically exposed to dyes and heat or that is naturally prone to this, may need something gentler than a shampoo with sulfates. After all, you can also find them in washing liquid, which may be a little discouraging to people who already fear for the well being of their tresses.
Elvive has launched three different low shampoos is this line to meet with every girl needs.
Dry: Elvive Extraordinary Oil Low Shampoo
For manes on the edge! Rocking pastel tresses? You can’t remember how many times you have bleached your hair? Shedding is more than a problem now? Style it everyday? This is the low shampoo for you! It contains a blend of six extraordinary flower oils that helps to revive your hair and replenish its health!
Dyed: Elvive Colour Protect Low Shampoo
If you dye your hair regularly but you don’t use and abuse the bleach, this one is perfect for you. It protects your color and retains its shine so you can space up the re-touches. It also contains a UV filter that acts as a shield and prevents your color from fading under the sun.
Curly: Elvive Extraordinary Oil Curl Nourishment Low Shampoo
For really curly or afro hair, this one fits perfectly the needs of heads that need a little extra love and that are naturally dry and fragile. Its detangling power is amazing and it helps you achieve perfectly defined and nourished curls!
Why a washing cream?
These products are mainly meant for people with fragile hair. For some of you, lucky ones, this might be a term which doesn’t apply to you, but most of us have had some experiences with it. Maybe because you are a dye addict or a straightener fan, you know that some times you hair seems to be unable to take it up. Frizzy, unruly hair that has lost its health is a nightmare, and in those situations even washing it can look scary. Then fear no more! Washing creams don’t foam, they nourish your hair and leave it ready to be untangled. They don’t strip your color or your natural moisture, and they are far way gentler chemically speaking. Their cream texture makes them easier to apply and distribute, and also transforms your shower into a ritual!
How to use?
This is where the experience may differ from what you are accustomed to. Washing creams have different properties and therefore different characteristics, so pay attention to this!
1. Apply 10 to 15 pumps of the product to wet hair.
2. Massage well into the hair from scalp to ends and leave it in for three minutes.
3. Rinse carefully with water, untangling the hair with your fingers.