Purple Rain: New Regal Hue

Purple is the new black.
Step aside, blue, red and green, the new basic color for elegance is this iconic and unique blend.

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Autumn and winter are all about elegance and luxury.

No matter what your style is, the cold always suits our looks since it allows all of us to mix and match beyond our greatest fantasies. Deep hues, rich textures, precious metals and stones, black leather, polished make-up and perfect haircuts are some of the basic features of the beauty of autumn and winter fashion.
And today one of those deep hues is the star: purple.

Purple is conquering the world of fashion. Not just in street fashion or couture, but also make-up, cosmetics, arts and design. It is the perfect union of fantasy and royalty, the naive vibe of dreams and folktales and the sultry elegance of the old continent. Its versatility also covers the new century and its neon glow: techno, glam rock and the holographic wave all over. Purple is like a sci-fi fairy tale, classicism meets disco. Welcome to the purple reign.

The connection of purple color with luxury comes from far back in history.

Traditionally, it was only worn by royalty, aristocracy and members of the Church, due to the cost of purple dyes and therefore, clothing of this color. In the nineteenth century the shade mauve was created while a chemistry student tried to make synthetic quinine, which became fashionable after Queen Victoria wore a gown of this color. Shortly after this, the industrial production of some purple dyes finally settled its place among arts and fashion, managing to reach all social classes. At the end of the century, this color became then really popular among painters, like Pre-Raphaelites and later, Gustav Klimt.

Finally, in the 20th century, the oneiric quality of the color was achieved during the 60s, 70s and 80s.
During the first two decades, it became associated with psychedelics and musicians, as well as with counterculture. Some examples are Jimi Hendrix, with his song Purple Haze from 1967, or Deep Purple, the popular English rock band which formed in 1968. In the 80s, the color appeared in the song and album by Prince, Purple Rain (1984). In pop culture, it soon was one of the favorite colors for video games, still nowadays.

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  • This particular hue was in Pantone’s Fashion Color Report for Fall 2016.

Couture

Winter is almost upon us and with its regal trend the use of purple in fashion collections is reaching a peak. It is being seen specially in rich textures like brocades, suede, lace, patterns and precious metals embroideries.

Beauty



Make-up and hair have also jumped into the bandwagon. Special effects are the key to this trend, metallic finishes and glitter rule over minimalist or matte looks. Holographic hues that turn to blue, pink or teal are also really popular.

Arts

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  • Production Stills from ESU, by Be Steadwell (2013), Janelle Bowe

The union between magenta and cyan, the two colors most used in artistic direction of movies right now, purple symbolizes uniqueness and infinite possibilities. It contains everything and at the same time can mean emptiness. The alpha and the omega.

Glitter Mania

Glitter is back! Autumn is already too dark, so give your look the sparkle we inherited from the 70s glam!

If the fashion war between the 80s and the 90s that we are currently experienced wasn’t enough, another decade enters the game. While the 60s rocked last summer and are as recurrent as always in make up trends, this year’s charm are the 70s. With the departure of our beloved hero, David Bowie, his style and spirit has been channeled since in every fashion innovation. Though glam rock wasn’t always necessarily so out of space, they didn’t name it ‘glam’ for nothing. He created the maximum expression of it and the whole world has been honoring his memory in the form of style for the whole year. Want to see some examples?

Many famous artists started this fever by paying homage to the man who fell to earth, recreating some of his most memorable looks and iconic moments. Not that he wasn’t already a huge influence in fashion, music and arts. A real star man.

The this turned into a whole fashion industry earthquake: the 70s were back more powerful than ever. Glitter, metallic, silver, colorful make up, and over everything, the polished style, rule all over the kingdom, spiced up by the pale, thin, out of this world look and mysterious personality that Bowie left us. Here you can see some runway pieces that fit this awesome movement.

The trend then finally joined the 80s and 90s in the clothing stores. You can already find some of these looks in your city center, luckily! If you don’t know where to start to rock this look, I’ll give you my three musts for embracing this trend.

Metallic Jacket:

The perfect item that fits all three decades, it can be styled into any of them just knowing what to add to the look. More worn out finishes give more of an 80s or 90s Pink Floyd Quicksilver look, while the real metallic or even glittery ones magically transport you to the 70s and their disco vibe. Indispensable for night outs and concerts, combined with dark colors and a color block make-up to be the real star down town.

Platforms:

Naive but daring, choose some bold and colorful platforms to go with your eclectic look! The 70s were the decade were you could mix up Victorian blouses with superhero pants and intergalactic shoes. We were all kings and queens of our own planet and the real statement of a fashion attitude resides always in the shoes! Platforms are the true soul of the disco world, so search for the most appealing ones. There are never enough effects, metallic, glitter, neon, holographic, animal print – combine two or more and you won’t leave anyone indifferent. Is this a maybe-too-much trend for some people? Yes. But I love it.

 

Sheer Stockings:

To finish polishing your look, and to go with everything we have mentioned, don’t forget to pack up some cool vibe stockings. Wearing them with high heels and platforms is back and skinny cut pants give them a powerful role in your look. They combine perfectly with your glam rock shoes, remember, the more the better! I personally like how colorful net stockings look with glitter shoes and also sheer shimmery dark stockings with metallic platforms or sandals. This is definitely the winning match of this season and I’ll leave you with some inspirations from now and always:


Now that you have the key to be dressed for success go burn the city down with your killer glam look. The night is young and we are too!

Ballets Russes

Forever dancing. Ballet, the art that most perfectly represents the beauty and exquisiteness of fashion, floods this season’s trends.

Couture has always been in love with the Russians vibes, from royalty to folktales, and ballet is a crush that never gets old.

  • Fashion

Russia is the perfect combination of magical, cold and regal and it breathes luxury and classicism.

This autumn and winter, it comes back to us in ballet inspired fashion, from accessories to shoes, decoration, clothing, jewelery or even furniture. The looks shine with delicacy, every piece seem exclusively design and made to fit you, preserving the richness of the concept. Gold, silver, precious stones, soft earth tones, white and black are the bases of this inspirarion, along with rich deep dark colors such as green, blue or red, in shades that reminds of royal gowns.

Dream of snow and palaces with these runway looks:

 

  • Beauty

Equally, make-up trends follow the same pattern to fit the exquisite cold touch of this fashion. A dark bold lip combined with pale and flawless skin is the key to this look. The make-up has to be perfectly applied, no smudges though the eye shadows had to be well blended out. The new make-up trend fever, the strobing, pairs perfectly with what you want to achieve – use one with a frosted finish to enhance the cold feeling of the look. Aim for cool tones, soft pinks, silvery finishes and rich appearances. Good worked lashes are also a must, deep black, with volume and length, polished and with the mascara perfectly applied. Berry and earthy tones, always deep, for eyes and lips are the choice for this look.

Sort your favorites out of these and replicate the high fashion feeling:

  • Jewelry

Think of the Romanov and you have your answer: crowns, diamonds, necklaces, earrings, all things sultry and fine. Delicacy and elegance is the key to achieve this looks without looking ordinary or faux.